Publisher's Synopsis
Jerry Weissman has made a career of coaching nearly 500 execs on their IPO roadshows, the most critical presentations of their lives. Now, he's written In the Line of Fire, an indispensable guide to answering the toughest questions you'll ever face. Using compelling examples from Presidential debates to stock analyst meetings, Weissman teaches how to respond with perfect assurance. Discover how to avoid the defensive, evasive, or contentious answers that have destroyed political careers and ruin credibility. Learn to control your entire exchange with a hostile questioner: the question, answer, interactions with questioner and audience, timing, and above all, yourself. Whether an executive, politician, fundraiser, interviewee, teacher, student -- or even a family member at Thanksgiving dinner -- you're judged on how you handle these moments.
Presentations in Action serves up 80 outstanding examples from current events, politics, science, art, music, literature, cinema, media, sports, the military--even ancient history--that offer valuable lessons for today's presenters. From Aristotle to Oprah, Reagan to Obama, Mark Twain to Jerry Rice, Weissman reveals the universal techniques of human communications.and demonstrates how to turn them into powerful solutions for your most important presentation challenges. One simple, bite-size story at a time, you'll learn how to supercharge every single element of your message. Then, Weissman shows how to bring them all together and deliver them in an inspiring.unforgettable presentation...sure to captivate and win over any audience!
Thirty million presentations will be given today. Millions will fail. Millions more will be received with yawns. A rare few will establish the most profound connection, in which presenter and audience understand each other perfectly.discover common ground. and, together, decide to act. In this fully updated edition of Presenting to Win, Jerry Weissman, the world's #1 presentation consultant, shows how to connect with even the toughest, most high-level audiences...and move them to action! He teaches presenters of all kinds how to dump those PowerPoint templates once and for all and tell compelling stories that focus on what's in it for the audience.
