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Business Alliances Guide

Business Alliances Guide The Hidden Competitive Weapon

Hardback (30 Mar 1993)

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Publisher's Synopsis

Presents a map of the various options one has on the journey through an alliance; the principles of design; new insights into what has been missing in order to understand alliances; how to find the right partners; purchaser-supplier alliances; some of the consequences that occur when certain principles are violated; how to improve the chances of obtaining excellent results from an alliance and much more.

Book information

ISBN: 9780471570301
Publisher: Wiley
Imprint: John Wiley & Sons, Inc.
Pub date:
DEWEY: 338.7
DEWEY edition: 20
Language: English
Number of pages: 337
Weight: 646g
Height: 237mm
Width: 162mm
Spine width: 30mm