Publisher's Synopsis
Many new import and export businesses will fail within the first two years - mainly due to lack of experience and knowledge. Completely revised and updated, this practical book provides guidelines to stop companies falling the wrong side of the regulations and restrictions that govern international trade - particulary when doing business with the USA. It includes information on the European Economic Community for 1992, keeping abreast of current legislation and customs regulations, successfully choosing a product, target marketing and preparing a business plan that will work.