Publisher's Synopsis
"Proven methods for turning any passion into major profits - from the legendary entrepreneur who turned her idea into a $100 million global powerhouse. For the first time ever, the founder and CEO of Jazzercise, Inc., reveals the secrets to her staggering success. In Building a Business with a Beat, Judi Sheppard Missett describes the principles that made, and continue to make, Jazzercise the worldwide women-owned enterprise it is today. You'll learn how to build a business devoted to excellence and communal satisfaction, while being inspired by the author's story of turning a class of 15 people in a Chicago dance studio into the world's leading dance fitness program. Sheppard Missett shows how you can build your own successful business by: daring to dream big, pairing your passion with a greater purpose, paying attention to cues, signs and signals, embracing changing technologies, hiring for attitude, empathy, and creativity, setting s
