Paperback (27 Apr 2009)
Includes delivery to the United States
10+ copies available online - Usually dispatched within 7 days
Management fads come and go, but branding is here to stay. This is a top to bottom guide to taking the lead in the battle of the brands, and keeping it, from the author of 'Building Strong Brands'.
| ISBN: | 9781439172919 |
| Publisher: | Free |
| Imprint: | Free |
| Pub date: | 27 Apr 2009 |
| DEWEY: | 658.827 |
| DEWEY edition: | 23 |
| Language: | English |
| Number of pages: | 350 |
| Weight: | 566g |
| Height: | 228mm |
| Width: | 154mm |
| Spine width: | 25mm |
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