Paperback (01 Feb 1996)
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In this key to company success, the authors provide the blueprint to total success through the practices of Total Relationship Commitment, a different approach to marketing, managing the business, and leveraging one's customer base.
| ISBN: | 9780070153387 |
| Publisher: | McGraw-Hill |
| Imprint: | McGraw-Hill |
| Pub date: | 01 Feb 1996 |
| DEWEY: | 658.8 |
| DEWEY edition: | 20 |
| Language: | English |
| Number of pages: | 224 |
| Weight: | 5000g |
| Height: | 229mm |
| Width: | 137mm |
| Spine width: | 25mm |
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