Paperback (30 Jun 1997)
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Out of stock
Specialists from fields as diverse as communications, media, list brokerage, retail and publishing cover changes in retail, financial services and business-to-business direct marketing, highlighting new techniques and showing the impact of trends.
| ISBN: | 9780844234472 |
| Publisher: | NTC Business |
| Imprint: | NTC Business |
| Pub date: | 30 Jun 1997 |
| DEWEY: | 658.84 |
| DEWEY edition: | 21 |
| Number of pages: | 268 |
| Weight: | 620g |
| Height: | 234mm |
| Width: | 184mm |
| Spine width: | 22mm |
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