Publisher's Synopsis
If you are thinking about opening a new restaurant, chances are you already have a theme picked out, a good idea of the type of food you would like to serve, and who your customers are. Now you have to put all those things together into a business plan.
This book isn't useful only for aspiring restaurant owners. It also provides practical advice for anybody who currently owns a restaurant or who simply wants to understand and be entertained by reading the business philosophies of twenty successful entrepreneurs. As you read these interviews, you'll feel like you are sitting down with the owners over a cup of coffee or a beer, picking their brains and finding out what makes them tick. You'll learn why restaurants don't have to be risky at all, what chain restaurants' collective Achilles heel is, why having a good CPA is as important as the food you put on the plate, and much more.
