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Basic Marketing Research With Excel and IBM¬ SPSS¬ 18.0 Integrated Student Version Package

Basic Marketing Research With Excel and IBM¬ SPSS¬ 18.0 Integrated Student Version Package

3rd edition

Paperback (07 Dec 2010)

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    Publisher's Synopsis

    0132490633 / 9780132490634 Basic Marketing Research with Excel & IBM® SPSS® 18.0 Integrated Student Version Package

    Package consists of

    0132151715 / 9780132151719 IBM® SPSS® 18.0 Integrated Student Version

    0135078229 / 9780135078228 Basic Marketing Research with Excel

    About the Publisher

    Prentice Hall

    Prentice Hall is a leading publisher of academic and reference textbooks. It publishes in most of the main academic disciplines and on cutting-edge topics in business, computer science, engineering and information technology. Prentice Hall is also a leading authority on Java. Prentice Hall's market leading textbooks are supported by Course Compass. It is a solution to course management that combines state of the art Blackboard technology with quality Prentice Hall content. The textbooks are also supported by companion websites. Prentice Hall has established itself as one of the leading professional and technical publishers within the industry. Using premier authors from around the globe, it offers computing professionals the information they need. In order to provide the best, most informative, accurate, and up-to-date publications, Prentice Hall has established lasting co-publishing relationships with leaders in the technology arena. Series are written by experts within the company, and consequently the material produced is of the best standard.

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    Book information

    ISBN: 9780132490634
    Publisher: Pearson Education
    Imprint: Prentice Hall
    Pub date:
    Edition: 3rd edition
    Weight: 739g
    Height: 251mm
    Width: 201mm
    Spine width: 18mm

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