Publisher's Synopsis
Excerpt from Asiatic Markets for Industrial Machinery
Effective means of promoting machinery sales in Asia - Continued. Home organization - Continued. Export policy in times of depression Supervision of agents Direct trade Routine of home organization Packing Summary of present situation Cost of shipping large packages Difficulty of handling large packages Transshipment of heavy packages Excessive cost involved Desirability of shipping machinery knocked down Limitations of railways in Asia Limitations of other methods of transport Possibility of delivering heavy packages Strength of packing Packing specifications Packing inside of the case Effect of climate on packing Marking Advertising Conditions justifying expenditure__ Newspaper and periodical advertising Advertising by mail Catalogues for use in Asia Inadvisability of giving prices in catalogues Code words and identification numbers.
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