Paperback (01 Aug 1998)
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This volume presents a collection of readings on marketing gathered from the popular press during 1998 and 1999.
| ISBN: | 9780075610281 |
| Publisher: | McGraw-Hill Education |
| Imprint: | McGraw-Hill Education |
| Pub date: | 01 Aug 1998 |
| Number of pages: | 192 |
| Weight: | 340g |
| Height: | 247mm |
| Width: | 203mm |
| Spine width: | 12mm |
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