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An Industry Approach to Cases in Strategic Management

An Industry Approach to Cases in Strategic Management

2nd Edition

Book (01 Nov 1995)

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Publisher's Synopsis

"Cases in Strategic Management" features over 30 new cases with a diverse make-up based on length, firm size, and industry. Organized by industry, this casebook has a much greater international focus than its previous edition. It features 30 cases built around 16 industry notes. Thus, instructors have the option of organizing materials around industries, businesses, or businesses within industries. More than half the cases deal with multinational firms, operating inside and beyond the borders of the United States.

Book information

ISBN: 9780256099331
Publisher: Irwin
Imprint: Irwin
Pub date:
Edition: 2nd Edition
DEWEY: 658.4012
DEWEY edition: 20
Language: English
Number of pages: 846
Weight: 1292g
Height: 241mm
Width: 196mm
Spine width: 31mm