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Advertising for a Small Business Made Simple

Advertising for a Small Business Made Simple

Paperback (26 Jul 2005)

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Publisher's Synopsis

Tells how to analyze a product, identify the target audience, calculate an advertising budget, and evaluate advertising effectiveness.

Book information

ISBN: 9780385475563
Publisher: Made Simple
Imprint: Made Simple
Pub date:
Number of pages: 200
Weight: -1g
Height: 266mm
Width: 203mm
Spine width: 19mm