Paperback (30 Dec 2017)
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Out of stock
The show will go on, but it won't matter if no one is there to watch it. Populating the audience falls to people in advertising and marking, who generate publicity that is both free and purchased. This book focuses on some of the methods of these key people on whom the success of the show depends.
| ISBN: | 9781502634306 |
| Publisher: | Cavendish Square Publishing, LLC |
| Imprint: | Cavendish Square Publishing |
| Pub date: | 30 Dec 2017 |
| DEWEY: | 791.069 |
| Language: | English |
| Number of pages: | 96 |
| Weight: | 181g |
| Height: | 226mm |
| Width: | 150mm |
| Spine width: | 5mm |
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