AI and Machine Learning Applications in Supply Chains and Marketing

Reason Masengu (editor), Charles Tsikada (editor), Jabulani Garwi (editor)

Hardback (18 Oct 2024)

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New: Paperback (18 Oct 2024) $327.45

Publisher's Synopsis

"The book intends to impart a thorough comprehension of the principles of artificial intelligence and machine learning, as well as their practical applications in the fields of marketing and supply chain management. Through the application of theoretical concepts to practical situations, the book equips readers with valuable, practical knowledge that can be utilized in both academic research and industry-related contexts"--.

Book information

ISBN:	9798369367605
Publisher:	IGI Global, Publishing Tomorrow's Research Today
Imprint:	IGI Global, Publishing Tomorrow's Research Today
Pub date:	18 Oct 2024
DEWEY:	658.7
DEWEY edition:	23/eng/20241206
Language:	English
Weight:	1061g
Height:	254mm
Width:	178mm
Spine width:	27mm