Publisher's Synopsis
This guide provides a commentary on the provisions of the Trade Marks Act 1994, which was revised in response to the European Council Directive of 1989. It offers analysis on all affected key issues such as registration, infringement, assignment and licensing. Attention is also given to the Community Trade Marks Regulation and the Madrid Agreement, thereby providing a European and international perspective on the subject. In addition, the book takes into account how the Act will affect different groups of trade mark owners, including franchisors and merchandisers, as well as foreign trade mark owners.