Publisher's Synopsis
This book focuses on the decision making and motivation of smaller companies, and the marketing decisions that have to be made, following each decision trail to its natural conclusion
2nd Edition
Paperback (01 Jan 1999)
Not available for sale
Out of stock
This book focuses on the decision making and motivation of smaller companies, and the marketing decisions that have to be made, following each decision trail to its natural conclusion
ISBN: | 9780749426491 |
Publisher: | Kogan Page |
Imprint: | Kogan Page |
Pub date: | 01 Jan 1999 |
Edition: | 2nd Edition |
DEWEY: | 658.802 |
DEWEY edition: | 21 |
Number of pages: | 218 |
Weight: | 284g |
Height: | 215mm |
Width: | 138mm |