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A Marketing Action Plan for the Growing Business

A Marketing Action Plan for the Growing Business

2nd Edition

Paperback (01 Jan 1999)

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Publisher's Synopsis

This book focuses on the decision making and motivation of smaller companies, and the marketing decisions that have to be made, following each decision trail to its natural conclusion

Book information

ISBN: 9780749426491
Publisher: Kogan Page
Imprint: Kogan Page
Pub date:
Edition: 2nd Edition
DEWEY: 658.802
DEWEY edition: 21
Number of pages: 218
Weight: 284g
Height: 215mm
Width: 138mm