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7th International Conference on Research in Advertising (ICORIA)

7th International Conference on Research in Advertising (ICORIA)

Hardback (01 Jan 2008)

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Publisher's Synopsis

The ICORIA Conference 2008 provides all the latest insights into the latest high-quality research into advertising and its applications.

Book information

ISBN: 9781841162119
Publisher: World Advertising Research Center
Imprint: World Advertising Research Center
Pub date:
DEWEY: 659.1
DEWEY edition: 22