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100 New Greatest Corporate Ads

100 New Greatest Corporate Ads

Hardback (17 May 1993)

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Publisher's Synopsis

This volume reproduces a number of award-winning ad campaigns covering all types of media - TV, radio and print. The author analyzes each on the basis of concept, design, message and effectiveness.

Book information

ISBN: 9780471571728
Publisher: Wiley
Imprint: John Wiley & Sons, Inc.
Pub date:
DEWEY: 659.1
DEWEY edition: 20
Language: English
Number of pages: 224
Weight: 879g
Height: 289mm
Width: 220mm
Spine width: 19mm